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What It Means to Be a Brand

Exterior Hallway

Vil

sigh* I cannot believe how long that class went. And now I must scramble to the lecture hall! It's an utter crime they never give us enough time between classes to touch up our makeup. I'll have to settle for a quick check. Mirror, mirror... Ah, yes. Every hair is still in place. As always, I am the picture of perfection.

Pomefiore Student A

Hey. Is that...?

Pomefiore Student B

Vil! You always look marvelous in a uniform.

Vil

Heh...

Lecture Hall

Cater

'Sup, Vil? I saw your Magicam yesterday. Still blowin' up the app with every new post, huh? Hard not to with five million followers!

Vil	But of course. Who do you take me for, Cater?

Cater

Only the hottest model under the sun! Def worthy of being called the fairest of them all.

Vil	Again with your empty flattery. I'd prefer you to keep that mouth shut if you have nothing genuine to say.

Cater

Hey! That was straight from the heart, I'll have you know. Up for taking a selfie with me? The looks you're serving today are too good NOT to put on record! I'd upload it to my account and tag you real quick to make sure you get it.

Vil	I assume you just want me on your Magicam.

Cater

Pretty much. No go?

Vil	None whatsoever.

Cater

Man... Figures. If I got a pic with you, my likes would go through the roof.

Vil	Why bother chasing after such transient numbers? Your engagements will only go up for a day or two at most. What's the point? Though if you insist, despite knowing that, I could possibly be persuaded.

Cater

Sweet! Let's do it, then!

Vil	I never said I would do it for free.

Cater

Aww, don't be like that! It's just one pic. Isn't there a discount for schoolmates?

Vil	No. As you said, I am a model—and a professional, at that. My face is one that turns a profit. "For exposure" is beneath me.

Cater

Yeah... That's fair. I can't argue with that. After all, I've seen all that effort you put in.

Vil

Hah. I should hope so. This face was forged from tireless time and passion. Not just my face, either. My mind, my figure, my hair, and my clothes are all practiced, deliberate choices. And every single picture I post is a reflection of those choices. I labor day in and day out through the trends to immortalize the name "Vil Schoenheit." For that, I owe it myself to never cast the pearls of my devotion before swine. That is what it means to be a brand. Keep that in mind from now on, won't you?

Cater

YOOOOOO!

Vil	Wh-what?! Don't scream in my ear like that!

Cater

Your eyelashes are so long! Is this even real? Am I dreaming?

Vil	Yes, yes. You should feel lucky there is no price for dreaming of me.

Cater

Don't I know it.

Vil	I'm pleased you understand. And since you could never hope to afford taking a photograph with me, stop with your jokes and take your seat.

Cater

Whatever you say.

Vil	My word... Now, did anything fall out of place? Where's my mirror? ...Ahhh. Still flawless.